Performance media consulting · DTC & growth-stage brands

Performance media for growth-stage brands, built to convert.

I bring an operator mentality and outcome focus to helping DTC and growth-stage brands build paid media programs that actually work.

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Currently working with a small number of brands at a time.

Jack Seney, paid media and growth marketing consultant

Jack Seney

Paid Media Consultant

Former Head of Growth and VP Performance Media

15 years in paid media for DTC and growth-stage brands

How I can help you.

Start with an audit. Let it lead to something bigger. Everything is priced on value delivered, not hours spent.

Paid media audit icon Entry point

Performance Audit

A structured review of your paid media program. What's working, what isn't, and what a realistic improvement looks like in dollars. Covers account structure, targeting, creative, landing pages, and budget pacing.

Single platform: $750  ·  Full funnel: $2,500

Paid media retainer management icon Ongoing

Paid Program Management

Hands-on management of your paid channels with weekly check-ins, ongoing optimization, and strategic direction. Priced based on complexity and budget managed, not a clock.

Priced on budget and channel complexity

Paid media strategy consulting icon Strategic

Strategy Sessions

A focused session for founders or marketing teams that need clarity before spending, or are stuck and need a senior outside perspective. Includes a written action plan delivered within 48 hours.

$750 · 90-minute intensive

DTC ad creative strategy icon Creative

Creative Strategy

Ad creative is one of the highest-leverage variables in paid media and most brands underinvest in it. Audit of existing assets, ad creative briefs, and ongoing creative direction available as standalone or bundled.

Audit or monthly retainer

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The right fit matters.

I work best with a specific kind of brand. If you see yourself below, we should talk.

Not a fit: brand strategy, PR, or influencer

Operator mentality. Outcome focus. No middlemen.

Jack is a paid media consultant with 15 years running performance marketing for DTC and growth-stage brands. He has led growth in-house at Public Rec, AgelessRx, ParkWhiz, and Best Parking, and driven enterprise programs for Ally Bank, Western Union, Harley-Davidson, and Duluth Trading.

He has managed over $150 million in managed spend across his career. The track record backs it up.

The work follows a consistent pattern. Build the foundation, measure what's actually working, and scale what earns it.

Today Jack works directly with a small number of DTC and growth-stage brands. No agency overhead, no hand-offs, no account management theater.

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Channels

  • Google Ads
  • Meta
  • TikTok
  • Affiliate
  • Bing Ads
  • App Campaigns
  • YouTube
  • Connected & Linear TV
  • Pinterest
  • Attribution & Analytics
  • Incrementality

Ready to start a conversation?

Let's have a direct conversation about your program and how I can help.